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Grassroots fundraising: Building a strong donor base
Political campaigns need money to function, let alone win. And when it comes to raising money for campaigns, one could use a myriad of tactics, and entire industries have been built in the name of campaign finance. But this post will focus on just one fundraising strategy that campaigns of any size can use at…
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Canvassing 101: Understanding the basics of voter outreach
Winning a political race is a hard process that requires a holistic approach to your campaign strategy and tactics. As a campaign officer, you must carefully plan and select the channels that will help you reach your political goals and optimally use available resources. One of the most commonly used tactics in political campaigns is…